Inbound handled
Brand emails and DMs come to your manager. We reply, filter the ones worth your time and say no to the rest.
The influencer management agency for student and education creators
We manage UK creators on TikTok, YouTube and Instagram. We find the brand deals, agree the rates and check the contracts.
Brands that have booked our creators
Most creators get their first brand email long before they know what to charge.
An influencer manager answers that email for you. TapLab is a talent management agency in London that represents UK student and education creators: the people teaching maths on TikTok, filming a degree on YouTube or explaining money to first-year students. We also plan and run brand campaigns as the influencer marketing wing of our clients, so our creators are the first people we cast. We take the inbound, pitch you to brands we already work with, agree the rate and the usage rights, and chase the invoice. You keep the final say on every deal.
What an influencer manager does for you
Pitched to brands we know
Apple, Samsung, BBC Bitesize and Quizlet have all booked creators from this roster. When a brief lands, you are on the shortlist.
Rates negotiated
We know what UK creators at your size are paid and negotiate from there. We price usage, exclusivity and paid amplification separately.
Contracts read
We check every agreement before you sign: usage rights, exclusivity windows, approval rounds and what happens if a post is pulled.
Paid on time
We invoice the brand, chase it and pay you out, so the admin never lands on you.
Creators we already represent, 127 and counting
Every creator we put forward has a public profile. Browse the full roster.
How to get a manager at TapLab
- 1
Apply
Send your handle and what you make. We read every application and reply either way.
- 2
Talk it through
You have a call with your manager about your audience, the brands you want and the ones you do not.
- 3
Go live
You join the roster, get a public profile on taplab.agency and start receiving briefs.
Questions creators ask before signing
What does an influencer management agency do?
It represents creators to brands. A manager handles enquiries, pitches you for campaigns, negotiates fees and usage rights, checks contracts and manages invoicing. At TapLab that comes with a public profile on our roster and first look at the campaigns we run for brands.
How many followers do I need to get an influencer manager?
There is no fixed number. We look at engagement, the subject you cover and whether your audience is one brands want to reach, which for our roster usually means UK students and young adults. A few thousand engaged followers in a clear niche is often easier to book than a larger general account.
How does an influencer manager get paid?
We take a commission on the brand deals we negotiate for you. The exact terms are set out in the management agreement before you sign anything.
Do I have to work with TapLab exclusively?
That depends on the agreement we set up together. Whatever the terms, you keep ownership of your channels and content and the final say on every deal.
Which platforms do you manage creators on?
TikTok, YouTube and Instagram. Most of our creators are strongest on TikTok or YouTube, and brand briefs usually ask for more than one platform.
Can I apply if I am still at school or university?
Yes. Most of the roster started while studying. We plan deals around exam periods and term dates, and creators under eighteen involve a parent or guardian.
Apply for representation
Apply to join