Integrations priced properly
A 60-second mid-roll, a dedicated video and a Short are three different products. We price each on your views, not your subscriber count.
YouTube management for creators who want better sponsorships
A London talent agency for UK YouTubers: sponsorship deals, integration rates and usage rights handled by your manager.
Brands that have booked our creators
AdSense pays for the channel and sponsorships pay for the creator.
A YouTube management agency exists to make the second part reliable. TapLab represents UK creators making study, careers, tech and money videos for students and young adults, an audience brands find hard to reach anywhere else. We are not a multi-channel network and take nothing from your AdSense. We pitch your channel, negotiate pre-roll, mid-roll and dedicated integrations, agree what the sponsor can reuse and make sure the invoice is paid.
What YouTube channel management covers
Sponsors that fit the channel
Brands come to us for education and student audiences. You get briefs from companies your viewers already use.
Usage and exclusivity agreed
Whether a sponsor can run your integration as an ad, and for how long, is negotiated before filming rather than after.
Approvals kept short
One round of notes on the script and one on the cut. We push back when a brief would not work on your channel.
Long-form and Shorts together
Deals often bundle a long video with Shorts and a TikTok cut. We manage the whole package across platforms.
YouTube creators on the roster, 140 and counting
Every creator we put forward has a public profile. Browse the full roster.
How to get YouTube management
- 1
Apply
Send your handle and what you make. We read every application and reply either way.
- 2
Talk it through
A call with your manager about your audience, the brands you want and the ones you do not.
- 3
Go live
You join the roster, get a public profile on taplab.agency and start receiving briefs.
Questions YouTubers ask us
What does a YouTube management agency do?
It represents your channel to sponsors. Your manager pitches the channel, negotiates integration fees and usage rights, checks the contract, keeps approvals short and handles invoicing. You keep creative control of the video.
Is TapLab a multi-channel network?
No. An MCN links your channel to its own YouTube account and takes a share of ad revenue. TapLab is a talent management agency: we handle sponsorships and brand deals and never touch your AdSense.
How many subscribers do I need?
Sponsors buy views, not subscribers. A channel with steady average views and a clear audience of UK students or young adults is bookable well before it is large.
How much do YouTube sponsorships pay?
It depends on average views, the format and the sponsor. We benchmark each deal against what comparable UK channels are paid and negotiate up from there rather than accepting the first figure.
What if a sponsor wants to reuse my video as an ad?
That is a usage licence and is paid for separately. We agree how long the licence runs and where the ad can appear before you film.
Can you manage my TikTok and Instagram too?
Yes. Most deals now ask for a YouTube integration plus short-form cuts, and we manage the whole package.
Apply with your channel
Apply to join